Welcome to LCN Collective
Created with Purpose.
LCN Collective was created from a simple belief: everything we put into the world should have purpose behind it.
For me, this has always been bigger than creating products. I wanted to build something that brings together creativity, culture, confidence, representation, and self-expression. A place where what you wear is more than just clothing. It reflects who you are, what you believe, and what matters to you.
LCN Collective is home to two distinct apparel brands, The Butta-Fly's™ and BLKCORE™, each with its own identity, but both rooted in the same belief: what we create should mean something.
The Butta-Fly's™ — Where Confidence Takes Flight
The Butta-Fly's™ began with a vision to create stories, characters, and experiences that encourage children to believe in themselves, embrace their individuality, and recognize the possibilities within them.
Representation has always been important to me. I believe children deserve to see themselves reflected in the stories they read, the characters they love, and the world around them.
Through The Butta-Fly's™ apparel, that same vision comes to life in designs made for both children and adults. Each piece celebrates imagination, confidence, individuality, and the freedom to express who you are.
Because confidence isn't something we outgrow, and a little inspiration can go a long way at any age.
BLKCORE™ — Black at the Core
BLKCORE represents identity, culture, confidence, and the power of knowing exactly who you are. It is more than a clothing brand.
It is a statement about being centered in your purpose, grounded in your identity, and unmoved by the expectations of others.
Black at the core. Rooted in identity. Centered in purpose. Grounded in who you are. Unbothered by what tries to move you.
From everyday essentials to statement pieces, BLKCORE is designed for those who understand that authenticity never goes out of style.
You don't need permission to be yourself. You never did.
One Collective. Two Brands. One Purpose.
I have always been someone who creates with intention.
Whether I am writing a story, developing a design, building a brand, or bringing a new idea to life, I want there to be meaning behind it.
I want people to feel something when they see what I've created. I want them to recognize a part of themselves, feel encouraged, or simply smile because something speaks to them.
That is what LCN Collective represents.
It is a home for creativity, individuality, culture, and ideas that have something to say.
And while apparel is where this collective begins, the vision has always been bigger.
Created with Purpose.
Because nothing here is just made to be made.
Created to inspire.
Created to represent.
Created to encourage.
Created to empower.
Created to celebrate who we are.
Welcome to LCN Collective. I'm glad you're here.